illustration & design


illustration & design​

Design BOS has a soft spot for character illustration. We build and create magical “soul”utions producing works bursting with vitality.

There is nothing quite as creative as giving birth! We literally breathe life into our characters by creating features, developing personalities and constructing apparel. By designing a characters appearance we create personality. Through this medium it is possible to convey brand ethos, through emotion. Design BOS has created many characters not only as book illustrations, but for brands nationwide.

Mascot designs are fast becoming the new way of branding, for many businesses worldwide. By using a character as your corporate brand you literally are giving your business an identity which is easily recognisable to the consumer.

The characters function, personality traits and style can easily portray the psychology of your business or your brand ethos in an amiable, fun manner and can generate excellent brand image recall. 

In these times where technology is so advanced, it is important to bring about the human connection in day to day life. Through creating a fondness for the character, one creates a fondness for what it represents, and therefore goodwill through association is generated .

Mascot or character based brands are effortlessly relatable to the general public and are particularly suited to companies wishing to merchandise their brand cross platform.

Clients include Gill and McMillan, OneCall and Quote Devil Ltd.​​


case study


Design BOS created Quote Devil back in 2006, he has since appeared in ad campaigns, newspapers, on cars and vans, Georgia Salpa's T-shirt (!!) and is currently on TV adverts across the Sky Network! 

See for further work

Design BOS

​Design BOS has been providing design solutions since 2006. We work with a wide range of clients spanning many industries, locally and abroad. We pick the jobs which make us feel proud and happy to have been part of.

Our experience spans brand creation, application and evolution. We have extensive experience in design and Children’s illustration.

Whether it is brand innovation, a marketing campaign, a book cover design or any combination of these, we put together dedicated teams with the right skills for the job. Whatever the project, we direct, co-ordinate and manage with energy & drive. Creativity and ideas are the center of our diverse body of work, bound together by clarity simplicity and an intrinsic passion for design.

With over 20 years’ experience in publishing and design, Design BOS is always interested in partnering in new and exciting ventures. 

Feel free to ask for collaboration, we are always open to new ideas, experimentation, new partners and projects.

If you feel your business may be suitable for a Design BOS partnership, please email a brief synopsis of your proposal to:

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© 2012 by, St Abbeys, Killiney Hill Rd, Killiney, Co Dublin,  A96XP74

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